serviette / eau de parfum - frisson d’hiver
An audacious whisper of frost-kissed citrus and solar blooms, where Calabrian bergamot dances with ice against a radiant backdrop of orange blossom. The heart unfolds like a poem written in petals—lily of the valley, rose, and Indian jasmine conspiring beneath winter’s veil. Anchored in warm labdanum and vanilla, yet forever touched by the cool breath of white musk. Olfactory Notes: Top: Ice, Bergamot, Orange Blossom Middle: Lily of the Valley, Rose, Jasmine Base: Labdanum, Vanilla, White Musk Ingredients: Alcohol Denat., Fragrance (parfum), Benzyl Salicylate, Linalool, Geraniol, Benzyl Benzoate, Hydroxycitronellal, Benzyl Alcohol, Citronellol, Limonene, Citral, Eugenol, Farnesol, Cinnamic Alcohol, Isoeugenol Available in 50mL Made in New York ABOUT THE ARTIST: Founded in 2024 in New York City, Serviette began with a simple truth: their relationship with "good taste" is both deeply personal and inherently social—a dance between individual identity and cultural currency. Canadian perfumer Trey Taylor graduated from Central Saint Martins and is now a New York City-based cultural zealot, having made a career telling stories for blue-chip brands and cataloging the next generation of actors and musicians as a former editor at The Face , Interview , Fantastic Man , and Dazed . As both the perfumer and founder of Serviette, he is primarily self-taught, but has studied under an independent perfumer. The name “Serviette” was originally labeled as “non-U” by an academic linguist, indicating its association with the upwardly mobile middle class, while “napkin” was considered “U,” linked to the upper class. In the distinction between "napkin" and "serviette" lies a world of social coding—a metaphor for the invisible rules of taste and status, chosen with both reverence and irony.
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