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Brighton Beauty Supply

Joico Blonde Life Demi Gloss Demi-Permanent Liquid Toner 2 oz

Luminous shine, bond-building, and endless toning possibilities? Meet the NEW Blonde Life Demi Gloss that checks all the must-haves on your list. These seven gloss-giving liquid toners are designed to boost shine, neutralize brassy blondes, and customize your Blonde Life masterpiece. • Blonde Life Demi Gloss shades are the most versatile tool in the entire Blonde Life system allowing you to tone and customize pre-lightened hair with seven stunning shades you can mix and match to your clients needs. • One formula tones, glazes, & glosses. Helps refresh dull, brassy blondes. • Leaves hair looking luminous and shiny. • Intermixable shades for customizable results in one step. • Ideal viscosity for drip-free bottle application. • Ammonia-free formula. • Formulated with bond-building Arginine + our signature Tamanu & Monoi oil blend for beautiful blonde hair. Ideal When: • You want to craft luxe-looking, made-for-me shades. • You want toned, pre-lightened hair. • You want to refresh, glaze, or gloss blonde hair. • You want to cancel out brassy undertones or unwanted warmth to deliver a gorgeous, natural-looking blonde tone. • Your client wants to refresh dull, brassy blonde hair back to its original-looking brilliance and tone. Mixing Instructions: 1. Mix 1:1 with 5 Volume Joico Developer of your choice. 2. Best applied with a color applicator bottle. 3. When mixing in a bottle, add developer first, then color and shake well. Timing: • Process up to 20 minutes or until desired tone is achieved, at room temperature. Post-Color Service: 1. Rinse thoroughly. 2. Shampoo with Blonde Life Brightening Shampoo. 3. Rinse well. 4. Apply Blonde Life Brightening Masque and leave in for 5 minutes. 5. Rinse thoroughly and towel-dry hair. 6. Style as usual with your favorite Joico products. Defy Damage Service: • For damage protection, use with Joico Defy Damage ProSeries 1 before color service and Joico Defy Damage ProSeries 2 for a post-color service treatment.