
A lightweight, volumizing shampoo that doesn’t compromise on hydration and all-day touchable volume. This weightless shampoo proves that you can have it all–giving life to limp strands with an instant boost of volume that won’t leave your strands feeling stripped. Infused with energizing caffeine and glycerin, this iconic formula delivers 2.3x more volume without drying or weighing hair down. In fact, Big Hit helps to add and retain moisture into strands for soft, touchable volume that lasts all day. • Provided volume for 24 hours • Weightless moisture • Feels touchably soft How to use: 1. Massage through wet hair. 2. Rinse.
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